Andrej Pejic modelling bras for Hema, and why I think he is just the coolest
Okay, so anyone who has spent any time with me in the past six months or so will know that I’m completely enthralled by Andrej Pejic. I think he’s an absolute genius, and he inspires me in a lot of ways. Firstly, in the obvious sense – he inspires me because of his utterly captivating, otherworldly beauty, the way he challenges boundary after boundary, the way he continues to take everyone’s breath away with every new outfit, every new runway show, every fashion editorial.
But maybe more than that, he inspires me because he just seems so completely serene while he does it all. Obviously I have no idea how he really feels inside – but you get the sense that he’s genuinely just really comfortable with who he is, that he actually doesn’t care what anyone thinks. He just does his own thing, and he does it without being all defensive and “hey fuck you man!” about it. He’s only just turned 20, but there’s something really mature about they way he seems to really know himself.
Anyway. So this week he’s making headlines for one of his latest gigs - modelling push-up bras for Hema lingerie. Which is pure genius, and with Andrej’s sassy, sardonic sense of humour you can just tell he loves the whole idea of it. A lot of the things he says or does, it’s like he’s secretly laughing, and you can just tell he kind of thinks this is a scream. It’s kind of on the same wavelength as the incredibly clever Dermablend concealer ad Rico Genest (better known as Zombie Boy) starred in, and I think it’s very cool. (more…)